Golden Bear Realty has announced that it has formed a strategic alliance with the Florida-based Cotton & Company, a full service marketing firm exclusively specializing in luxury residential real estate, to further enhance the luxury lifestyle real estate firm's position in the market.
"If you look at most real estate companies, they focus on selling homes and general real estate," says Stephann Cotton, President and Founder of Cotton & Company. "People today are looking for a lifestyle, and that lifestyle may be on the ocean, it may be on a golf course, it may be in a marina on the Intracoastal or may be in a country club. The luxury real estate industry in general has been hibernating for 10 years. Today's buyers needs are completely different, and we're focusing on new ways to capture the attention of people looking to make a change in their lifestyle."
According to the press release of Golden Bear Realty in Business Wire, the real estate prowess of Golden Bear Realty, combined with the award-winning marketing of Cotton & Company, will transform Golden Bear Realty's clients, both new and existing lifestyle communities, into premiere properties boasting the Golden Bear Realty designation.
"With Golden Bear Realty, we've been involved with communities around the world," said Mike Nicklaus, owner and broker of Golden Bear Realty. "We have helped to create communities that have sustained strong sales volume very well and helped support an ongoing marketing program. We're seeking new developments and markets that will benefit from the quality of the work that we do."
"Our firm and team represent integrity, excellence, hard work - the Golden Bear Realty brand serves as an endorsement of the community," said Todd Vance, Golden Bear's Chief Operating Officer. "Once the homebuyers make the connection with our company and management team, there's an immediate trust factor."