Twitter has over 250 million users but creating a successful following for your real estate business can be difficult and often times frustrating without the right tactics. There are five tips that can help make twitter a good business tool.
First, it is important that one must create a clear and compelling content. It is a must to tweet about what people are interested in. It can help to search about the latest trends or hashtags related to the real estate industry. Remember to make every tweet relevant otherwise it may be ignored or worse damage your company's reputation
Second, a tweet becomes more attention grabbing if it is accompanied by engaging and relevant images. A tweet about real estate can draw a user's attention when it has pictures. It was found out that post with pictures are 94% more likely to be retweeted and this can encourage viewers to check back with your site.
Third, do not forget to actively interact with your followers. That is the main point why Twitter is being used. It allows users to socialize with your business so stay active especially during peak hours. Appropriate and timely responses can drive more traffic to your site. The use of hashtags can create a lot of interests from users. So it would not hurt to ask for opinion, advise to retweet or get involved in meaningful conversations.
Fourth, cross promote your other social media sites. Link your Facebook and Instagram pages to Twitter. It builds your brand by allowing users to find your presence in other channels. It gives your users several options of contacting you or find out more about your business.
Last but not the least, be personal and presentable. Twitter must be used to expand client base by getting people interested in your business. Nobody wants to follow a site that has no meaningful or interesting content. So don't make that mistake of turning off follower with a dull and unattractive Twitter profile. So remember to have a relevant profile picture, colorful page, interesting bio and an interesting information about your company.
