Apple is a never ending company of innovations and progress. Presently, Apple's new upgrade program could very well bring more consumers in and be tied with Apple forever.
The tech giant company aims on stabilizing and ensuring consumer loyalty thus the new upgrade program is recently being implemented. According to a previous post by the Huffingtonpost, "Apple has introduced a new upgrade program that will allow people to pay for its coveted iPhones on a monthly basis for two years."
The program would entail basic services and upgrades such as the 16GB device will have payment plans that will start at $32.41 a month. If the 12 months are up, the consumers can then decide to upgrade to a new iPhone that will jerk the whole monthly payment process over again.
Apple also points out that consumers still need to pay for monthly service from a wireless company since Apple is only providing the hardware, and not the data plan. Huffingtonpost further added that if any consumer opt for the upgrade plan, these consumers will have a hard time ever breaking out of Apple's world.
For instance, the full 24-month payment cycle, will stuck anyone with an outdated or old phones. Also, an upgrade every 12 months, and credit just keeps on piling up.These methods established by Apple seems enchanting but as the days pass by, more payables looms for the consumers.
Apple has always been the main leader when it comes to growth and progress. It is not only in these methods that Apple seeks dominance. It is even proven when the company has decided to launch its Apple Pay program in China. Engadget has revealed that Apple is preparing the groundwork to launch Apple Pay in China.
Apple is a company that always seeks change and it appears that in all areas, the company seeks to strengthen its connection and ties with its community and its consumers worldwide.
