As a real estate agent, you need to be able to make a successful listing story for the homes you are selling. But with the lengthy and complicated process of a real estate deal, it's easy to push this vital factor far down your to-do-list and this could mean fewer sales for you.
By creating a thorough description, you have more chances of attracting potential buyers to the houses that you need to sell. So how do you actually make a successful listing, one that could entice buyers?
Here is how you create listings that sell themselves according to Realty Times:
Basics first
Don't get too overwhelmed and forget about the basic information that you need to put out there: number of bedrooms and bathrooms and the size of the home. Including these data on the beginning of your listing helps you reach buyers who are initially looking for these basic needs in a home. Once the buyer ticks those boxes, then they will be more indulged to other features of the home.
Highlight the unique
If the house has certain unique features like a spiral staircase, or a finished basement and an entertainment room, then don't forget to highlight them in your listing. These things will make a potential homebuyer go "wow!" or even make them realize that they would love to have those features in their future home.
Avoid repetition
When creating an interesting listing, find different and unique ways to describe and highlight the different areas and features of the house. Don't keep using the word "open" to describe all the rooms; instead, use words that are appropriate or relevant of the area or space that you are describing.
Tell a story
You have to be able to tell a story and sell it to potential home buyers. The goal is to make them imagine themselves living in the home. When telling your story, do it in a way that can help buyer walk through the house in their mind. That way, they will feel like it's a functional home instead of just any other property.
