Google Might Soon Be Manufacturing Its Own Smartphones Under the Pixel Brand; Nexus Line To Be Discontinued?

Google phones are always known to have been manufactured by big tech companies like LG and Huawei but reports now suggest that Google is planning to make its own Android smartphone from scratch.

These rumors began circulating after Google reportedly has considered conducting research and development for its own chips for Android mobile devices, according to BGR.

Previously, Google has purchased Motorola Mobility but later sold it to Lenovo. Yet, Google still owns most of Motorola's patent which may be utilized for its Android flagships. According to The Information, insiders from Google says the company is planning to make its own cellphone. Moreover, the "Googphabet," is said to be among the many internal codenames for a possible Google-initiated product. If such plan had been perceived earlier, the company might not have sold its Motorola ownership.

That does not stop Google from executing its plan if everything goes well, according to Design and Trend. Google already manufactures its own hardware as seen in the Chromebook Pixel laptop and the Pixel C tablet that was just previously announced. Thus is not at all hard to picture out the tech company making its own smartphones to expand the Pixel brand.

The company began selling the Nexus-branded device manufactured by third parties following the launch of its Android operating system. To date, Google still has partnership with the makers of its Nexus-branded gadgets, such as HTC, Motorola, Samsung and LG, according to Fox News.

Just recently, it launched its latest Nexus 5X by LG and the Nexus 6P from Huawei. While it is rumored that Google is discontinuing the Nexus lines, Google still continues to sell the Nexus phones through its online store. If it begins to manufacture Pixel branded phones, it can sell it through the same channel. Given these scenarios, a Google-made Pixel smart phone is not at all farfetched.

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