Hollywood studios need to evolve with technology as the latter has provided more and better ways to distribute content to millions of viewers. According to The Sydney Morning Herald, the birth of streaming channels like Netflix, Amazon and Hulu has led "House of Cards" producer Dana Brunetti to believe that in order to survive, Hollywood needs to adapt.
In a recent trip to Australia, Brunetti has voiced out through Fairfax Media, "Unfortunately, my business didn't learn from the music business and what happened to them has now crept into our business. It is starting to adapt, but adapt by force. I look at it as a great opportunity for creators such as myself to do interesting and new things."
He also added, "They're kind of the model: 'If it's not broke, don't change it', but they're not looking at the elephant in the room and they're slowly being forced to. Maybe it's not broken in your eyes, but it's definitely changing; it's adapt or die, otherwise you're going to get left behind."
In the meantime, "House of Cards" might return for season four to Netflix as expected in late February or early March 2016. As recently reported, a casting call was held in the Baltimore area for fresh faces for the final scenes of the hit Netflix political drama. "House of Cards" was looking for reporters, photographers, videographers and boom operators and as part of screening requirements they preferred "new faces" who have not worked in the last two months.
According to Crossmap, when Kevin Spacey attended the Global Financial Leadership Conference he was keen not to disclose spoilers when he was asked about specific details for "House of Cards." However, he said, "I will simply say this. If there are events that happen on the show, people get what they (expletive) deserve." And that might be a clue.