Snapdeal’s Real Estate Festival Opens in New Delhi

Snapdeal's real estate shopping festival opened on Jan. 14, in New Delhi, India, featuring properties with prices ranging from Rs 20 lakh to Rs 5 crore.

The Economic Times has reported that the festival, dubbed as "Freedom from Rent," will be held until Jan. 20. It will feature real estate companies such as TVS Emerald, Atul Enterprises, Lavasa, Prestige Group, Provident and Gulshan Homz, among many others.

Online marketplace Snapdeal said in a statement, "Customers can choose from over 100 pan India real estate projects across prime locations in the Delhi-NCR, Bengaluru, Chennai, Mumbai, Pune and Kolkata."

Customers will be able to receive customized offers from developers based on their preferred budget, while developers can also give special offers. Participants of the real estate festival get to explore more than 100 projects across India, including projects in prime locations in Bengaluru, Mumbai, Pune, Chennai and Kolkata.

Further to the report from The Economic Times, developers partner with online marketplace in a bid to address the slowdown of real estate demand in the past two to three years. With this kind of efforts, the developers hope to sell more properties. Meanwhile, customers can receive better deals and enjoy as much as 8 percent lower price for the properties from the participating developers or channels, than the ones in the market.

"Real-estate category on Snapdeal has received phenomenal response since its launch. This is due to our partnership with trusted developers, technology innovations that allow ease of online and offline transactions as well as exclusive offers for our customers," said Tony Navin, Snapdeal's Senior Vice President - Partnerships and Strategic Initiatives.

In other news, 2016 looks promising for Indian real estate market, with an upward growth trajectory in the sector. The Financial Express reports that realty experts are positive that sales will pick up this year, taking into factor India's Real Estate Regulatory Bill approval, high demand for ready-to-move in projects, project completions, along with stagnant growth in prices and fall in interest rates.

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