Real estate agents are always being challenged when home sellers become unrealistic with their prices. But here's how to handle them with ease. Read on.
RIS Media reports that establishing trust and confidence towards your client is vital. Most of the sellers may be turning to you for guidance as they may not be knowledgeable and unequipped. Always put in mind that this may be considered as a major transition in their lives. Being able to connect genuinely on a personal level the first time you meet. Finding common factors and asking the right questions is essential. When they ask about your qualifications be as honest and transparent as you can be about it. This can be the ace that will set you apart from other agents.
Find out what price the sellers expecting for their and try to openly discuss with them as to how they got to the figure. Any work that they have put into the property should be put into consideration. Of course, any maintenance that has to be done by the buyers has to be thought of as well. Other than that the estate agent will have to present facts in the pricing of neighboring properties similar to their home. As long they see and feel that you see it matter on their side, most likely they will see why you priced their home lesser than what they expected. Be prepared with all the possible tools needed to show your client how you got to the figure and that you're not just guessing. Emphasize to them that your main goal is to sell their house with the best value possible and the best intention in mind.
Inman says that it is best to educate your seller. Building loyalty is also a must before talking about the price. Anticipating the objection of the price even before it arises is also important. One will have to do some fact-finding as you talk to the seller.
Being able to present overpriced and withdrawn listings in addition to proof of sold inventory can get the pricing problem solved. If this still doesn't work bringing them to see the competition might just do it to bring the price down to a reasonable one.
What do you think about sellers who overprice their homes?
