Vivamarinha Hotel & Suites, owned and managed by United Investments Portugal (UIP), is going to join the Sheraton brand of Starwood Hotels and Resorts Worldwide, Inc., and will start operating as Sheraton Cascais Resort on Feb. 24, 2016, under a franchise agreement between Starwood and UIP.
"We are extremely pleased to expand and strengthen our relationship with Starwood Hotels & Resorts," said Talal Al-Bahar, Chairman, United Investments Portugal. "Having jointly positioned Pine Cliffs, a Luxury Collection Resort, as the leading resort in Portugal and one of the finest in Europe, we look forward to bringing similar success to the Sheraton Cascais Resort, elevating this magnificent property to the same level, standards and service that we have created at Pine Cliffs."
According to the press release of Starwood in Business Wire, Sheraton Cascais Resort offers 138 rooms and suites, and also features a wide array of community amenities such as an outdoor swimming pool, a state-of-the-art fitness center, an expansive spa with six treatment rooms, and a hydrotherapy suite. Guests can also enjoy an exquisite dining experience with the signature restaurant and the two bars available in the property.
Sheraton Cascais is ideally located on Portugal's sweeping Atlantic coast just 30 minutes from Lisbon and about a mile from the famous Guincho Beach. The property is also surrounded by seven of Portugal's golf courses.
"United Investments Portugal has been a key partner for Starwood since the opening of Pine Cliffs Resort in 1992," said Felicity Black-Roberts, Senior Director of Development for Starwood Hotels & Resorts in Europe, Africa and the Middle East. "We are committed to working with the right partners on the right properties in order to deliver great returns to our owners. With the strong partnership between United Investments Portugal and Starwood, we are sure that Sheraton Cascais will be a success."
Starwood has launched the Sheraton 2020, a comprehensive 10-point plan designed to put Sheraton Hotels and Resorts firmly back into the global spotlight, last June 2015.
"We have successfully partnered with United Investments Portugal for over 24 years at Pine Cliffs, a Luxury Collection Resort in the Algarve, positioning it as one of the finest resorts in Europe. We are extremely proud to extend this collaboration and bring a third Sheraton hotel to Portugal," said Michael Wale, President, Starwood Hotels & Resorts, Europe, Africa and Middle East. "The signing of this fantastic hotel underlines our strong relationship with UIP, and highlights the continued demand for the Sheraton brand, as we move toward our goal of adding 150 new Sheraton hotels around the globe by the year 2020."