Social media is a great means of marketing your real estate listings. Unfortunately, not all real estate agents make use of this as part of their marketing strategy. Is it time for you to promote your listings on social media sites?
The answer is yes. Now is the best time to start promoting your real estate listings on social media. According to Sprout Social, findings have shown that real estate is the second industry to receive the most engagement from customers on social media next to utilities.
This means that a lot of people are talking about real estate in social media sites more so that consumer goods. The shocking data, however, reveals that this engagement from customers is not well received by the appropriate people in the industry.
According to the publication, real estate only ranks 13th when it comes to responses from realtors in the industry. This means that lesser real estate agents are taking advantage of the benefits of social media in their marketing plans.
The outlet then noted on several ways you can increase your participation on social media and therefore, promote your listings as well. The Facebook app for realtors (Real Estate Agent Directory) is a great means of connecting thousands of real estate agents with potential customers in the market.
Ads are also made available in different social media platforms such as Facebook and Twitter, wherein potential customers can be chosen by setting certain parameters.
Aside from using social media as a means of real estate marketing, Maximum Exposure Real Estate noted that social media is a great way of connecting with other real estate agents.
Google+ has a lot of groups open for real estate agents who are looking into building connections and relationships with other realtors, and learning more from one other. Pinterest is another great means of connecting with other real estate agents as well as Linkedin, which is a good site for active bloggers in the real estate industry.
